What I Do
I'm Nisha Qureshi, a communications strategist, business journalist, and content specialist with over five years of experience shaping brand stories, editorial narratives, and internal messaging for both digital media platforms and corporate audiences.
Rooted in newsroom rigor and refined through strategic communication roles, my expertise lies in translating complex, high-stakes ideas into engaging, human-centered content—be it a long-form editorial piece that drives industry conversation, a leadership script that aligns internal teams, or a video byte that boosts brand visibility on LinkedIn.
Throughout my career, I’ve:
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Interviewed and profiled over 100 C-suite executives, founders, and CMOs across industries.
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Delivered high-traffic articles that have organically reached 100K+ readers, often sparking industry dialogue.
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Covered multimedia content for major events such as Cannes Lions, Goafest, and Abby’s.
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Led internal communications projects that improved engagement, clarity, and alignment across teams.
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Created editorial content for brands, while maintaining journalistic integrity while supporting the media house' s revenue goals.
I have also led social media and e-commerce content for new businesses and start-ups in my initial days.
I bring to the table a deep understanding of brand tone, storytelling formats, SEO best practices, and the nuanced balance between creativity, journalistic integrity, and narrating brand voice.
If you're looking for someone who can connect ideas, people, and platforms through powerful communication, I’d love to collaborate.